Other times, despite their best (giggle) efforts, they fail passively, due to Israel’s continued economic success.
Apple will open a development center in Israel focusing on semiconductors, according to a report in Globes. The development center would be the company’s first to be opened outside of Apple’s California headquarters.
According to the report, Apple has hired Aharon Aharon, currently Chairman of the Board of Camero — the company he founded and which develops Radio Frequency (RF) based imaging systems.
Should Apple open a center in Israel, it would join the likes of Google, IBM, Oracle, Motorola, Microsoft and Intel, that all have R&D centers here already.
The latest reports come on in the wake of news that Apple is in advanced talks to acquire Israel’s flash storage solutions provider, Anobit.
Apple’s corporate vice president of research and development, Ed Frank, is currently visiting Israel, according to Globes. And the Calcalist business newspaper reported that Frank is meeting with several Israeli high-tech companies.
Aharon is to spend several months at Apple headquarters in Cupertino before returning to Israel to begin activities at the Apple Israel development center, reports say.
So yeah…keep trying, fellas. Good luck with the whole continuing-to-fail-miserably thing. In fact, failing at BDS is the one thing at which you’re succeeding. So you’ve got that going for you, which is nice.
I’m not sayin’, I’m just sayin’, but you may want to just go ahead and rebrand yourselves. Oh, I don’t know. Maybe something like…
- Old & Busted: BDS (Full of FAIL)
- New Hotness: BDSFail (Full of WIN!)
One thing to keep in mind as you work on your new failbranding. At some point in the not-too-distant future, you’ll have to stop working on Apple products (I assume you’re already boycotting Google, IBM, Oracle, Motorola, Microsoft and Intel, right?), as they are likely to have been developed (at least in part) in Israel. So good luck with that.